Random posts about developing online businesses

Here are the different website topics that we have available. They've mostly been written by our Drupal web developer, Guy Doughty. They include both technical web development and general website topics.

Leave blank for all. Otherwise, the first selected term will be the default instead of "Any".
Leave blank for all. Otherwise, the first selected term will be the default instead of "Any".
What is Search Engine Optimisation (SEO)?
An overview of Search Engine Optimisation (SEO) The way We think of SEO is as a process. A process for increasing the exposure / rankings of a website within the "organic" search results.  Organic or sometimes called natural search results are the free...
Want to boost your traffic? Learn why content is king for SEO
"Content is king!" is a term that has been used between SEOers since it all begun. Today it is no different. Content is still king!!! Everything, when it comes down to it, begins with content. It is the content that will determine your position for any given query or...
What is open source software?
You have probably worked out that we're big on Drupal here and Drupal is itself open source. To date every website that we have designed and developed has been built on top of Drupal. Drupal can be downloaded right now for free. A default copy of Drupal will be very basic in...
Writing a killer "About us" page for people and SEO
Here's something that many people don't expect. The About us / me page is one of the most visited pages on any website. This makes sense really. Visitors read a couple pages of "What's in it for me?" ie what you offer and how you can fulfill their needs. Some...
What you need to know about SSL and secure websites
What is SSL? SSL secures transmissions between our visitors computer and our website. A SSL certificate is the thing we buy in order to turn everything into gibberish whilst in transit. Slightly over simplifying. Depending on the certificate, the verification process differs....
Where have the Facebook likes gone on my website?
When looking at our homepage today. I was surprised to notice that all the Facebook likes had gone. Particularly strange because we had done nothing that could possibly have broken it. So whilst getting to the bottom of it, I wondered if things had changed at Facebook...
How does Facebook comments on your website improve your return on SEO?
71% of Internet users are on Facebook.  Who wants to create a new account on your website to quickly post a comment? Would you? We wouldn't unless we really really wanted to leave the comment. By allowing a visitor to post via Facebook, we remove a huge...
What is a hashtag ('#')? and how do we use them for social marketing?
What is a hashtag ('#')? Hashtags ('#') are now added to posts across most social networking websites, by individuals and companies alike. The # proceeds relevant keywords to the post being published. Take this example I gave a Dog walker friend of...
End user focussed Search Engine Optimisation (SEO).
Why you should focus on the user if you want to get on top and stay there Google’s mission is to organise the world’s information and make it universally accessible and useful. - Google Google's mission statement sums up what the search engines are all...
What is a sitemap.xml file and how do we use it for SEO?
Note: If you're a client of mine this is already done. What is a sitemap.xml file? A sitemap.xml file is a list of pages on a website that the search engines can understand. It lists every page that you wish to be shown in the search engine.  It's...

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